Buick U.S. total sales in July increased 8 percent over the same month last year, marking the best July sales since 2006. Buick’s retail sales were up 4 percent year over year, showing the brand’s continued momentum.
“For Buick to be compared alongside some of the most recognized luxury brands is an indication that our products are stronger than ever” said Duncan Aldred, U.S. vice president, Buick and GMC. “The strong growth of both the Regal and the Encore in is further evidence that today’s Buick portfolio is resonating with consumers,” said Aldred. “Our ‘Experience the New Buick’ advertising campaign has done an outstanding job of encouraging customers to consider our brand and its vehicles."